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NAPA Auto Parts Shines at SEMA 2013

Ron Capps NAPA Funny Car at SEMA 2013

With its largest SEMA exhibit to date, NAPA proved a popular among SEMA 2013 show-goers in the Collision Repair and Refinish section.

Karma from Chaotic Customs unveils the 1940 Ford pickup built for the NAPA SEMA boothNAPA Auto Parts and Martin Senour Automotive Finishes drew big crowds at this year’s SEMA show. Attendees to the world’s premier automotive specialty products trade show visited the NAPA booth to see the Ron Capps funny car and a wildly customized 1940 Ford Pickup created by Chaotic Customs.

NAPA SEMA 2013 booth construction; photo credit: Chris NicholsNAPA exhibited in the Collision Repair and Refinish section, highlighting its Martin Senour line of automotive paints in its largest SEMA booth to date. Chris Nichols, director of Paint, Body and Equipment for NAPA’s U.S. Automotive Parts Group, explained that, like the NAPA booth, the show just keeps growing.

NAPA Racing transporter at SEMA 2013“We came to SEMA this year with a completely redesigned, expanded booth, and we experienced a great deal of traffic through our area every day of the show,” Nichols said. “We’ve participated in SEMA as part of the Collision Repair & Refinish section every year since SCRS has been involved in its development, and this was without a doubt our largest presence, not to mention the largest show.”

Of course, it doesn’t hurt to have a 10,000-horsepower nitro funny car to attract attention. Ron Capps and the NAPA Dodge funny car he drives in the NHRA Mello Yello Drag Racing Series always draw an enthusiastic crowd. Even those who that don’t follow the sport can’t help but be impressed by the 300-mph machine.

Chaotic Customs 1940 Ford Pickup built for NAPA's SEMA 2013 boothThe 1940 Ford build by Chaotic Customs won plenty of admirers, too. And the radical pickup isn’t just eye candy. The Ford is immaculately finished in Martin Senour Pro//BASE paint, proving that this mid-range paint system can deliver the same beautiful results as pricier, premium products.

If you visited us at the SEMA 2013 show, we thank you for stopping by our exhibit. If you haven’t yet had an opportunity to attend SEMA, read the AASP of Massachusetts’s take on this year’s show here and check out more photos below.

Photo credit: AASP MassachusettsChaotic Customs, Chris NicholsChaotic Customs 1940 Ford Pickup SEMA 2013 unveiling collageChaotic Customs 1940 Ford Pickup built for NAPA's SEMA 2013 boothNAPA booth construction SEMA 2013

Nick Palermo View All

Nick Palermo is a freelance automotive writer and NAPA Know How blogger. Since becoming an auto news and reviews contributor at in 2011, he has broadened his coverage of the automotive industry to include topics like new car technology, antiques and classics, DIY maintenance and repair, industry news and motorsports. A committed advocate for automotive media professionals, Nick is a member of the Greater Atlanta Automotive Media Association.

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