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Simple & Straightforward: NAPA Rewards Launches in Tampa

NAPA Rewards_Handout

NAPA Auto Parts has launched the most competitive rewards program in the auto parts business this week at its Tampa, Florida, locations. NAPA Rewards is straightforward and easy for customers – just sign up and accumulate points toward cash discounts automatically.

NAPA Rewards website homeCustomers at eight Tampa retail stores will get the first opportunity to join NAPA Rewards as the program begins testing this week. NAPA hopes to roll the program out in other markets over the next year. NAPA Tampa district manager Al Graese said he’s excited to be part of the initial launch.

“We are happy to bring NAPA Rewards to Tampa,” Graese said. “We appreciate the support and loyalty of our customers, and this is a way for us to give something back.”

Here’s how it works. To sign up, just provide your mobile phone number when you make a purchase. You’ll get one point for every $10 you spend. Accumulate 10 points and you automatically receive $5 off your next purchase. There’s no card or coupons to keep track of. Instead, the program uses patented, secure digital technology to keep track of your rewards. NAPA Rewards does it for you, so you enjoy the benefits without the inconvenience of missed rewards or unredeemed discounts.

Be sure to sign up early. The first 150 customers to sign up at each Tampa store will receive a free NAPA Racing cap. New NAPA Rewards members can also get a $5 bonus reward by registering their account online after signing up in the store. A list of Tampa stores now participating in NAPA Rewards is below.

Colleen Romero, director of digital marketing for NAPA, explained that the program was designed to demonstrate NAPA’s commitment to retail customers while avoiding the drawbacks of competitors’ programs.

“Our retail customers are important to us, and we want to be their first choice for auto parts,” Romero said. “NAPA Auto Parts has a legacy of long-standing relationships with its wholesale and dealer customers. Through NAPA Rewards, that commitment is extended to retail customers at NAPA Auto Parts stores as well.”

Visit one of the Tampa area stores, sign up for NAPA Rewards and start earning discounts immediately.

NAPA Auto Parts #25
13303 W. Hillsborough Ave
Tampa, FL 33635

NAPA Auto Parts #8
7657 W Hillsborough Ave
Tampa, FL 33615

NAPA Store #5
6902 N Dale Mabrey Hwy
Tampa, FL 33614

NAPA Auto Parts #19
5206 North Florida Ave
Tampa, FL 33603

NAPA Auto Parts #11
6202 East Hillsborough Ave
Tampa, FL 33610

NAPA Auto Parts #7
217 N 20th Street
Tampa, FL 33605

NAPA Auto Parts #10
7845 East Causeway Blvd
Tampa, FL 33619

NAPA Auto Parts #6
3705 Henderson Blvd
Tampa, FL 33609





Nick Palermo View All

Nick Palermo is a freelance automotive writer and NAPA Know How blogger. Since becoming an auto news and reviews contributor at in 2011, he has broadened his coverage of the automotive industry to include topics like new car technology, antiques and classics, DIY maintenance and repair, industry news and motorsports. A committed advocate for automotive media professionals, Nick is a member of the Greater Atlanta Automotive Media Association.

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